Robert (Bob) Fish, better known to many coffee aficionados as “Biggby Bob,” is the CEO and co-founder of Biggby Coffee, a Lansing, Mich.-based chain of more than 115 cafes located in five states. Fish came to East Lansing, Mich. in 1981 to attend Michigan State University (MSU) and never left.
He paid his own way through college by working a series of restaurant jobs, starting as a dishwasher at an area Big Boy Restaurant. In 1989, Bob earned his degree from MSU’s School of Hospitality Business. in 1991, Fish and his partner, Mary Roszel, opened their own restaurant — a Flap Jack Shack.
After two successful years in the breakfast business, the two decided it was time for a change. They sold their restaurant and traveled the country developing the business plan for what would become Biggby Coffee (formerly known as Beaner’s).
In March 1995 Biggby Coffee served its first Caramel Marvel in its original location on Grand River in East Lansing and Bob has never looked back.